DISQUS

Stacy O'Connell · 11 months ago

Great story. Completely drives home the point that customer service is the new marketing, and Twitter is a simple app that helps marketers really stay in touch with their base.

Picture cataloging software · 3 months ago

I wholeheartedly agree. Twitter makes a service or product offered open to griping and criticism, which is valuable for improvement.

DaveRaffaele · 11 months ago

I agree Stacy. Twitter is a logical extension to the current Customer Service offering. It is really going to get interesting when these social media apps have some Enterprise level solutions on top of them that will allow marketers to do much, much more with less effort. It will be a huge win win for everyone. Marketers and consumers should be excited for what is coming.

weB dEvelopmenT londoN · 6 months ago

Great article and I agree with you that ......... Thanks for the tips!

Sunglasses · 4 months ago

Social media really done a great impact to us.. You are not human if you don't have any Facebook, twitter etc.. And Twitter is really a popular Social media..

Laurie · 3 months ago

How did these stories turn out? Did you just get prompt answers from JetBlue? Or did they fix the problems?
- Did the flight crew turn on the a/c?
- Did somebody show up at the counter?
Would love to know. thx

DaveRaffaele · 3 months ago

Well since I tweeted them after I got off the flight about the A/C I don't know if they did anything about it. The fact that they had someone answer my comment makes me have faith that they did something about it. Someone did end up showing up at the counter. I was just an hour early. Ultimately them not being at the counter was not out of the norm for that red eye but it was good to have someone on Twitter (both JetBlue and other folks) to give me the 411. A little information can go a long way to keeping customers happy...that is what happened in this case.